Clickfunnels by Russell Brunson

Russell Brunson created Clickfunnels back in 2014, since then it has become one of the biggest affiliate tools in the world.

Russell Brunson has released a number of books for affiliate marketers, these books are great learning material for any aspiring affiliate marketer or anyone wanting to know more about clickfunnels.

As well as the books there are other more personal training platforms where you can learn from Russell Brunson himself and his top coaches.

OK so first I will give you some information on the books and then we will move on to the training platforms.

TRAFFIC SECRETS

Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers

Here is what Russell had to say about this book

“My name is Russell Brunson and I’m the author of Traffic Secrets.

Just 5 short years ago, I launched a new company called ClickFunnels, and I knew when the cart opened on launch day, I needed to have a pipeline of people begging to signup for their free trial. And every day after that, I needed to make sure I kept filling our funnels with our dream customers. To do that, I had to learn how to get traffic from dozens of different sources (I couldn’t rely on just Facebook or just Google).

I had to learn how to do things differently; I had to be smarter. Most of the things we tried didn’t work, but a few of the things, the “REAL SECRETS” that did work started to compound on each other.

Each new secret would help us to tap into a new stream of our dream customers! What seemed impossible before (getting a consistent flow of our dream customers into our funnels), was now a reality. As we were building these Traffic systems for our company, and documenting all the “Secrets” we were discovering in real time, I decided to start putting them together into a book to help other entrepreneurs and small business owners that I get to work with.

I spent over a year compiling all of our research and turning it into this new book Traffic Secrets. If you are selling anything online (or trying to generate leads online) – these traffic secrets will help get more eyeballs on whatever it is you are selling!

Because of the traffic secrets that I have setup for my business, we now get on average of 1.79 million visitors to our main website (ClickFunnels.com) per month! And now, I want to help you to turn on the faucet of traffic, and fill your website and funnels with your dream customers!”

Sounds good to me, check it out for yourself here

DOTCOM SECRETS

Dotcom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels

Excerpt

Hey, my name is Russell Brunson . . .

Before we get started, I want to introduce myself and let you know what this book is about (and more importantly, what it’s not about).

This book is NOT about getting more traffic to your website―yet the “DotComSecrets” I’m going to share with you will help you to get exponentially MORE traffic than ever before.

This book is NOT about increasing your conversions―yet these DotComSecrets will increase your conversions MORE than any headline tweak or split test you could ever hope to make.

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you’ve got a traffic or conversion problem. In my experience, after working with thousands of businesses, I’ve found that’s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that’s a little harder to see (that’s the bad news), but a lot easier to fix (that’s the good news).

Recently, I had a chance to fly to San Diego to work with Drew Canole from FitLife.tv. He had built a following of 1.2 million followers on Facebook, but because of some changes at Facebook, his traffic had dropped by 90%. He was now spending $116 to sell a $97 product. He was no longer profitable.

Drew’s team called me because they wanted help with two things: traffic and conversions. I smiled because that’s why most people call me. They usually assume that I’m going to help them tweak a headline or change their ad targeting, and solve their problems. But I knew that, like most companies I work with, FitLife.tv’s problem wasn’t a traffic or conversion problem.

It rarely is.

More often than not, it’s a FUNNEL problem.

After listening to Drew and his team share with me all of their numbers, their pains and frustrations, and their ups and downs, I sat back in my chair and told them they were in luck.

“You don’t have a traffic or conversion problem,” I said.

“What are you talking about? Our traffic is down 90%, and we can’t break even converting our customers!” Drew said.

“The problem is you can’t spend enough to acquire a customer, and the way to fix that problem is to fix your sales funnel,” I replied calmly.

One of my mentors, Dan Kennedy, says, “Ultimately, the business that can spend the most to acquire a customer wins.”

The reason Drew’s business wasn’t making money was because he wasn’t able to spend enough to acquire a customer. If we fix his sales funnel so that instead of making $97 for every $116 he spends, he can start making two to three times as much money for each sale―and then the whole game changes. Suddenly, he can afford to buy more traffic from more places; he can outbid his competitors, and he can spend two to three times more than he is now, all while becoming exponentially more profitable.

So, what changes did we make to Drew’s business? How did we take a sales funnel that was losing money and transform it into a tool that allowed FitLife.tv to spend MORE money than its competitors, while gaining more traffic, more customers, and more sales? THAT is what this book is about.

This book will take you on a journey similar to the one I took Drew and his team on. It will help you understand how to structure your company’s products and services in a way that will allow you to make two to three times as much money from the same traffic that you’re getting now. And when you follow the steps, you’ll open the floodgates, allowing you to spend a lot more money to get a lot more new customers.

This book will also show you how to communicate with your customers in a way that makes them naturally want to ascend up your ladder of offerings and give you more money as you provide them more value.

Once you know the foundational concepts behind DotComSecrets, we’ll dive into the phases of a sales funnel and explore the building blocks you will need to use in each phase. Finally, I will give you the seven core sales funnels I use in all my companies, plus all the sales scripts we use to convert people at each stage in those funnels. You can choose to copy my proven funnels and scripts as is, or you may tweak them to better fit your particular business.

When you implement each of these secrets, you will transform your business and your website from a flat, two-dimensional company into a three-dimensional sales and marketing machine that allows you to outspend your competitors, acquire an almost unlimited number of new customers, make (and keep) more money, and most importantly, serve more people. That is what this book is about.

check it out here

Expert Secrets

Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers

Position yourself as THE EXPERT in your field to become the ‘go-to’ authority and the ONLY choice for your prospects and customers to buy from.

  • How to find your ‘voice’ and become a confident leader
  • Build a mass movement of raving fans who can’t get enough of what you have to offer
  • Get the step by step formula for being a high paid coach, consultant, and speaker

In this updated edition of Expert Secrets, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, gives you the step-by-step strategies you need to turn your expertise into a carefully crafted sales message that will attract your dream customers.

check it out here

OK so on we go to the training platforms

30 day summit

You Suddenly Lose Everything… “What Would You Do From Day 1 to Day 30 To Save Yourself…?”

This question was asked to 30 of Russell Brunson’s top student who have won the two comma club award.

What you get here is those interviews on video completely free were they walk you through their own process from day one right up to day thirty.

The information in these interviews is invaluable to anyone new to building funnels or anyone struggling with a funnel.

check it out here

ONE FUNNEL AWAY CHALLENGE

Create and launch your first (or next) funnel in just 30 days! Russell and his two top coaches Julie and Stephen guide you every step of the way, every day for 30 days.

What you get with the challenge

  • 30 Days of video missions from Russell Brunson
  • 30 Days of coaching from Stephen Larsen & Julie Stoian
  • One Funnel Away Challenge customized kit
  • BONUS: Physical copy of the challenge workbook
  • BONUS: MP3 Player
  • BONUS: 30 Days hardcover book
  • BONUS: Unlimited access to 30 days interviews
  • BONUS: Behind the scenes two comma club interviews

Your Challenge Kit Will Have Everything You Need For Success During Your 30 Days.

check it out here

I hope this has been helpful for you and if you have any questions please leave them in the comments section and I will get back to you.

Gary David


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